Planning

The MRP is provided by Gritd and you will be coached 1-on-1 by InnovationQuarter. The purpose of this program is to systematically collect customer insight and convert this into a proposition that fits seamlessly with your customer's core problem, ultimately creating a paying (core) customer. In the MRP you follow ten weeks of workshops, in which you test all assumptions about your customer. In the first weeks you work towards a validated customer problem that is worth solving, then in the remaining weeks you work on your product, business model and the commitment of your first customer; the program also includes a pitch training.

 

Thursday, February 13, 2025
9:30 AM - 12:30 PM

KICKOFF AND CUSTOMER PROBLEM - LIVE ON LOCATION

Introduce yourself and get to know the others. Gain insight into the earlyvangelist, the different types of customers and the customer problem

Thursday, February 20, 2025
9:30 AM - 12:30 PM

CUSTOMER INTERVIEWS - LIVE ON LOCATION

Share your progress with the group, gain insight into the earlyvangelist, the different types of customers and the customer problem.

INTELLECTUAL PROPERTY (separate appointment)

Identify intellectual property opportunities and risks for your start-up.

Thursday, March 6, 2025
9:30 AM - 12:30 PM

PROBLEM VALIDATION - ONLINE

Share your progress with the group, describe your problem statement and validate it through customer interviews.

Thursday, March 13, 2025
9:30 AM - 12:30 PM

SOLUTION - ONLINE

Share your progress with the group, gain insight into the different value propositions. Test your solution through customer interviews.

 

Thursday, March 20, 2025
9:30 AM - 12:30 PM

SOLUTION VALIDATION - LIVE ON LOCATION

Share your insights with the group, determine if you have found your earlyvangelist and validate your solution.

Thursday, March 27, 2025
9:30 AM - 12:30 PM

PRICING AND BUSINESS MODEL - ONLINE

Gain insight into types of pricing and determine the selling price of your solution. Test your pricing through customer interviews.

Thursday, April 3, 2025
9:30 AM - 12:30 PM

RETURN ON INVESTMENT - ONLINE

Share your progress with the group, translate the value proposition into euros and discover the business case for your customer.

Thursday, April 10, 2025
9:30 AM - 12:30 PM

SALES PROCESS AND COMMITMENT - ONLINE

Translate your customers buying process into a sales process. Define the frontstage of your business model and test it through customer interviews. The goal is commitment from your first customers.

Thursday, April 17, 2025
9:30 AM - 12:30 PM

PITCH TRAINING - LIVE ON LOCATION

Master the art of presenting. Learn about crafting a compelling story, a memorable presentation and get an idea of the do’s and don’ts of pitching. Practice your pitch in a safe environment and receive feedback from the group.

 

Wednesday, May 7, 2025
9:30 AM - 12:30 PM

FINAL: ROADMAP PRESENTATIONS - LIVE ON LOCATION

Final 10 minute pitch that covers all of the learnings from the program and your roadmap for the next 100 days.